|Over 60 years ago, Ted and Martha Nierenberg recognized Scandinavian design as the perfect vehicle for the new casual living style that was evolving in America after World War II. At the time, American architects and manufacturers were adapting a wide variety of new materials, technologies, and designs to the new postwar attitudes. No more separate dining rooms that relegated kitchens to workshops for food preparation. No more formal parties that required engraved invitations, fine linen, good china, and real silver. Americans wanted to gather for fun—for barbecues, fondue parties, and smorgasbords. The walls between cooking and dining were fading away – with more casual social interactions taking center stage.|
In 1953, the Nierenbergs were traveling in Europe in search of something that would address these burgeoning desires. In Scandinavian design they found elegant simplicity wrought from practical materials that could be furnished to the American market at reasonable prices. Through the early work of Danish designer Jens Quistgaard, they found beauty and intelligence that was both relevant and revered. Dansk was born.